by Food E
If you close your eyes and allow the smell of smoky bbq sauce to fill your nostrils, the sound of blues music, laughter and the game to ring in your ears, you will most likely open your eyes in Oceanside’s That Boy Good BBQ restaurant. Chef Mark Millwood and wife Kim have brought the South to Southern California. From the swinging screen door, blues music, distinct Southern décor and the food, oh the food…That Boy Good gives you the smells, sights, sounds and definitely the taste of the South! The nondescript brown and yellow building that reads BBQ and Cold Beer on the outside gives no hint to the wonderful Southern culture awaiting you inside. Walking into TBG we were quickly seated, but noticed that when there is a wait you will have the pleasure of lounging in rocking chairs and couches straight from Grandma’s house decorated with her hand woven quilts and pillows. The scene immediately gives you the feel of being welcomed into someone’s home for a great meal. And a great meal it was. My meal consisted of many things (I am not ashamed to say) and I thoroughly enjoyed it all. I will highlight my favorites picking an appetizer, an entree, and a dessert. The Oceanside Chamber of Commerce recently presented a check to WRC in Oceanside. Proceeds were raised from their annual Holiday Mixer in December. The funds were used to purchase gifts for mothers, and to cover holiday dinner expenses for the families in WRC’s domestic violence shelter.
In addition to a monetary donation, the Chamber also collected dozens of new toys for WRC to pass out to the children that are in their program. Chambers members were encouraged to bring a new, unwrapped toy to the Holiday Mixer and it was one of the largest toy drives in recent years. Each Wednesday the Marine and Family Services office on Camp Pendleton holds a “Welcome Aboard Briefing” for service members who are newly stationed on the military base. In August, the Chamber started participating in the briefings in order to provide the service members with information about Oceanside and to invite them to visit our community. Each member is given a tote bag with copies of Chamber publications and discount offers from dozens of local businesses. One of the participating businesses is Hello Betty Fish House. “Hello Betty is extremely appreciative of the Chamber’s help in welcoming new recruits and their families to Camp Pendleton and raising awareness about our support for our military”, said Chris Wyman, Sales & Marketing Manager at Hello Betty. by: Lori Lawson, New Line Associates
Cyber security experts have been telling us for several years now that it’s not a matter of if, it’s a matter of when identity theft will impact our lives. We can’t predict it and we can’t prevent it. What we can do is watch for it and be prepared for when it does happen. Although it’s open season on us all year round, it’s more intense around the holidays. We’re distracted with shopping, decorating, preparing for guests, preparing to travel, parties, and more shopping. Identity Thieves are thrilled by this because it makes it easier for them to slip in and out without notice. It may be January and in some cases February before we realize something has happened and by then, the thieves are long gone. Fortunately, if it’s a fraudulent charge, our financial institution will help us out, but if it’s not that, then we need to find a way to deal with it. Here are a couple of things you can do to keep tabs on your money and your identity this holiday season. by Quantal Langford
For driven individuals, reaching their greatest potential is always the end destination. I find myself always wanting to read that next great book—or maybe write the next great one. I'm driven to create another new design or concept. I’m always looking to get out of my comfort zone to reach whatever vision I’m looking to make into reality. If there is something you are passionate about that gives you purpose, go after it. I want everyone to follow these aspirations. However, we can be so focused on creating a lifestyle that makes us feel energized and passionate that sometimes we allow our ego and mind to take over something that began with our heart and feelings. The Oceanside Chamber of Commerce and Genentech have collaborated to provide $20,000 in classroom grants for Oceanside Unified School District. The grants were awarded to more than 35 educators of students in kindergarten through 12th grade for Science, Technology, Engineering, and Mathematics (STEM) related projects.
The grants were disbursed in increments averaging approximately $500, and will be used to provide much needed funds for equipment, experiments, classroom projects and field trips related to STEM. At the November 2nd meeting of the Oceanside City Council, The Oceanside Chamber of Commerce was named the Veteran Non-Profit Organization of the Year. Oceanside City Councilmember Jerry Kern, along with Assemblymember Rocky Chavez, and Congressman Darrell Issa made presentations to the Chamber in honor of its work in supporting local and national veterans organizations.
Congressman Issa and Councilmember Kern presented certificates of recognition to Chamber staff members Scott Ashton and Kristi Hawthorne. by Lisa Frost
Recently I have received a ton of questions about how to grow your customer base, email lists, social following, etc. Here's some quick DOs and DONTs to get more active followers: 1. DO include an email sign-up and social share options on EVERY page of your website. Place it in a prominent position and give visitors a compelling reason to connect with you (i.e. Discount offer, Free download, Helpful tips, etc.). 2. DONT buy a list or likes! Even if it were not a violation of the CAN-SPAM act, study after study has proven that it is not an effective way to build a following. FedEx Ground held its official ribbon cutting at their Oceanside Facility today. Congressman Darrell Issa, along with State Senator Patricia Bates, Oceanside Mayor Jim Wood and Oceanside City Councilmembers, Jack Feller and Jerry Kern, were on hand to celebrate with numerous FedEx officials, including District Managing Director, Tim Weber and the facility's Senior Manager, Steve Hillman.
With more than 25 years of experience in the Chamber of Commerce industry, Scott Ashton has been named as the new Chief Executive Officer of the Oceanside Chamber of Commerce, effective November 15. Ashton has worked at the Oceanside Chamber in a variety of capacities for the past 20 years, most recently serving as the Vice President of Business Development.
Ashton will replace David Nydegger who is retiring after nearly 19 years as CEO of the Oceanside Chamber. He will oversee the day-to-day operations of the Chamber including staffing, financial management and implementation of board policy and priorities. The Oceanside Senior Expo, hosted by the Oceanside Chamber of Commerce, showcased valuable goods, services and resources available to the senior citizen community through local businesses. Hundreds of people attended the expo at the Oceanside Civic Center, which ran in conjunction to the weekly Farmer’s Market.
The event, presented by Kaiser Permanente, allowed local businesses to display their services to the public. Other event sponsors included The San Diego Union Tribune, Waste Management, Scripps, Cassidy Medial Group Part of Optum Care and Primary Care Associates. The Oceanside Senior Expo will be held during the second week of October 2017. A similar event, the North County Health Fair will be held during the second week of August 2017. Photos taken by Marcy Browe Photography. by Scott Ashton
What started as a casual conversation at a Chamber Plates for 8 Luncheon, has turned into a collaboration of Oceanside Chamber members helping our local homeless citizens. New Chamber member, Danielle Hass, owner of The Inspired Home, Organization, and Design brought a situation to light by letting us know that Bread of Life Rescue Mission, where her grandfather Alan Lauer is a pastor, was having financial issues that could seriously impact their ability to continue providing important services to the local homeless community. Based on recommendations of the Emerging Issues Committee, the Board of Directors of the Oceanside Chamber of Commerce considered the following ballot measures on November 8th ballot. For those measures deemed to be business related, the following positions were adopted:
After initial meetings, hours upon hours of revisions and tweaks, you finally have the logo that best exemplifies your business and brand. Now what? Some think that if they place their logo on a website or Facebook business page, the loyal customers will come. I only wish that was true!
Much like a farmer, you have to plant and cultivate those initial seeds, with your branding and marketing before you can reap the rewards. by Amber Ter-Vrugt
The following is a quick overview of some of the key issues facing Oceanside's business community, as discussed at the Chamber's October Emerging Issues Committee meeting. Hot Topics! There’s a bunch… Have you read your general election guide?! Confused? Emerging Issues took a deeper dive on a few of the propositions… Prop 51: School Bonds, if this doesn’t pass, it will have a huge hit on school development across the state and will help Mira Costa if the Mira Costa bond passes. Emerging Issues Committee made a recommendation to support it. Prop 52: Critically important for Medical reimbursement for local health systems and hospitals. Emerging Issues Committee made a recommendation to support it. Prep 53: Niche revenue bonds proposal for water infrastructure billing, Emerging Issues Committee made a recommendation to remain neutral. Prop 54: Most important proposition on the ballot to revise legislative proceedings (NO MORE GUT AND AMEND or WORF)! Emerging Issues Committee made a recommendation to support it. What is FACTORING? Factoring is a financial tool, which turns your invoices into immediate cash. In essence, Factoring can work for any business providing a service or selling a product to another business requiring terms. A Factoring company will give you immediate cash for your invoices and in turn wait out the terms you have establish with your customer.
Want an affordable, valuable benefit to offer your employees? Now you can. An announcement made this year by the US Treasury and IRS makes providing identity theft coverage an appealing benefit. When a company no matter the size provides employer-paid identity theft coverage, they are not to include the value of the plan in gross income reported on the employees W2’s. Nor is an employee who receives identity theft service benefits from an employer or someone else (such as in a breach situation by a credit card company, or store) required to claim it on their tax return (W2 or 1099). This announcement retroactively covers tax year 2015. Plus, it’s a tax deduction for the employer.
At a candidates forum on September 27th sponsored by the Oceanside Chamber of Commerce’s Business and Community Political Action Committee (BACPAC), the candidates for Oceanside City Council were asked a series of 7 questions requiring a “yes” or “no” answers. This yes/no format was used to ensure that each candidate’s response was clear and could be impartially scored. These questions specifically related to business issues and were designed to evaluate a candidate’s “business friendliness”. The questions included issues related to commercial development, zoning, replenishing sand on our beaches and the downtown area. To assure there was no bias in favor of any one candidate, the “business friendly” response was determined prior to the forum.
The Oceanside Harbor was the place to be last weekend. The Chamber's Annual Oceanside Harbor Days event filled the Harbor with arts & craft vendors, great food, live music, pirates and fun family activities. The event was presented by Tri-City Medical Center and Genentech. Sponsors included: American Vision Windows, Cassidy Medical Group, Cox Communications, Frazier Farms, North County Health Services, Pacific Marine Credit Union, Prohibition Brewery, Rincon Band of Luiseno Indians, Scripps Health, Shopoff Realty Investments, San Diego Union-Tribune, Wal-Mart, Waste Management of North County and Welk Resorts.
Oceanside Chamber Member, Sally McKay of MG Travel is in Barcelona this week for workshops and tours and is sharing her photos with us.
by: Joey Dusina, SABA SEO When it comes to SEO, Google has a list of do’s and don’ts of rules on what a website should and shouldn’t do online in order to increase its ranking. Blackhat SEO is the name given to a set of practices that try to manipulate the system and rank very quickly. These practices bend or break the search engine’s rules to increase their site’s ranking. Common Blackhat SEO practices include:
1. Keyword stuffing: This involves unnecessarily overloading the website with keywords in the content and the Meta tags in order to get it to rank faster. For instance, if a website wants to rank for the keywords “San Diego SEO” here is how keyword stuffing would look like:
by John Moore, SonicSpider, LLC
What is an Online Presence? Generally having an online presence consists of three major factors:
by Quantal Langford
With the influx of imagery and content in social media today, it can be competitive for businesses, brands and organizations to grab your attention and on a daily basis. I find myself being ingrained in this part of the content creating machine. Designing imagery that can be used to provide information, evoke emotion or create a call to action. While many designers have their own personal styles, these are 3 tips you can use to create your next great image for your social media campaign. by Lori Lawson No I’m not talking about those days when your copier gets cranky and jams when there really is no jam or arbitrarily changing its orientation setting. I’m talking about when it gives ups its secrets without your knowing it and puts those secrets in the hands of those who know very well what they have and intend on taking advantage of it. Digital copiers have hard drives that store data when it copies, prints, scans, faxes or emails documents. If you are copying a flier for the upcoming company picnic then you’re not that vulnerable, but if you’re copying or scanning contracts, employee records, financial statements, or personal sensitive information such as would be found in a financial institution, you are required to protect the confidentiality of that information by following the Gramm-Leach-Bliley Safeguard Rule. If this data is gathered either by remote access or directly from the hard drive once it is removed, it can become a commodity on a very active and aggressive black market. There are four times in the life cycle of a copier when thoughts should turn to security to protect documents that use the copier’s functions. Stage one—before a copier is brought to the office. Whoever is responsible for your company’s computers and servers should also be responsible for the security of the digital copier. Make them a part of the buying or leasing process so they are familiar with the device and its security features. Stage two—at the time of purchase or lease. Usually you can get security features that either encrypt the data or overwrite it. Encryption scrambles the data that can only be read by certain software and uses a secret code to retrieve the data even if the hard drive is removed. Overwriting wipes the file by changing the value of the bits on the drive with random characters. This makes reconstructing a file difficult. Usually how often files are overwritten depends on the copier. They can be overwritten on every job, or after a certain number of jobs, or on a preset schedule. The more often the files are overwritten, the less chance they have of being retrieved by someone who shouldn’t have them. One point about overwriting; it is different from deleting or reformatting. When deleting or reformatting, data is not removed or changed, it is just put in a different place on the hard drive and can be accessed by using special software. Does the security feature come standard or as an add-on? This is an important question to ask when making a buying or leasing decision. You can also check if your copier has the ability to lock the hard drive. if so, a passcode is required to lock and unlock the hard drive which protects it even if the drive is removed from the copier. This gives an added layer of security. One last thing in stage two. Make sure that your lease or purchase agreement gives you ownership of the copier’s hard drive when that copier leaves your business. If you are dealing with someone you trust you can also make an agreement that they will overwrite the drive for you. Stage three—when the copier is in your business and being used daily. Make sure that the data is actually being encrypted or overwritten. If overwriting, make sure this happens at least once a month. Your security team should make sure that the copier is properly integrated into the network and take the same care to prevent outside attacks and hacks on the sensitive data that is on the copier’s hard drive as they do for the rest of the system. Stage Four—end-of-life plans for your copier. Know before going in how the hard drive will be handled and make it a part of the lease or purchase agreement. If you are working with someone you trust, you can arrange for them to overwrite the drive, otherwise, arrange to have the hard drive left behind or returned to you so you can keep it or destroy it yourself. If leasing, avoid removing the hard drive yourself or using an outside technician. This could violate the terms of your lease agreement. So friend or foe? As a friend, your digital copier is a work saver, time saver and a hub of activity during its life. As a foe, it can be a weak link, security-wise, in your company’s network, giving up its secrets to those who will use the information in ways that could cripple and hurt your business. Lori Lawson is a LegalShield Director and is an ID Shield specialist. Her company, New Line Associates is located here in Oceanside and she has been a Chamber member for over ten years. Visit their website at newlineassociates.com. Email her at [email protected] for a free, no obligation fifteen-minute consultation. Information obtained from the U.S. Federal Trade Commission. Por Pablo Sainz, Vida Latina en Oceanside 2016
Hace casi 30 años, Fernando Sañudo comenzó a trabajar en Vista Community Clinic como educador de la salud comunitario. Sañudo era recién graduado de la universidad, y estaba emocionado de poder ayudar a la comunidad del Norte del Condado de San Diego, una comunidad que reflejaba mucho a su propia familia. Él es hijo de trabajadores agrícolas, creció en la ciudad de Calexico, en el Valle Imperial, y su familia era de escasos recursos. “Me puedo identificar muy bien con muchos de los pacientes en Vista Community Clinic, pues mi padre trabajaba en el campo, trabajaba en lo que podía conseguir”, dijo Sañudo. |
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